In the creating of trailer we looked at different film idents. We decided to use 'Anna Purna Pictures'. Our decision was based upon the fact that Anna Purna is mainly for independent films which links in quick well with our choice of magazine for a the ancillary product. Little White Lies is not the generic magazine and features independent films so we thought that it would make sense to use an independent film company. Luckily for us, the ident looks quite spooky so along with making it clear that its an independent film it adds some effect to the trailer aswell.
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